Green Fusion
When the client approached me at a very early stage, he was still working on shaping the product: software for the monitoring and controlling of complex energy systems. The company only had the naming and needed a Brand Identity, website, and support with the user interface of the product.
After creating the design brief and determining the requirements, I conducted competitor research and defined the target audience. As a result, I designed a Brand Identity that would reflect client’s wants and needs, and create awareness in the tech industry.